{Case Study} Blogstorm Got Me Unstuck to Start My Vlog

On Monday, I posted a case study examining Sarah Grear, a successful professional copywriter, who has been writing blogs (her own and clients’) for a long time and who loved the Blogstorm course.

But what if you’re not a professional copywriter? What if you haven’t been writing a blog for years? What if you have, actually, never written a blog before?

Is Blogstorm still a fit?

Today, I’d like to introduce you to Mariah …

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{Case Study} How An Editorial Calendar Changed My Blog & My Business

It’s here!  The Content Intelligence Agency ! And I wanted to celebrate by spotlighting a student from January 2014 and how she has put what she learned in Blogstorm to use in her business.

When I ran Blogstorm the first time in January, one of my star pupils was a fellow professional copywriter, the lovely and talented Sarah Grear.

She was super active in the private Facebook group, and she had a ton of nice things to say about the course.  At first, I thought she was just …

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Editorial Calendar Case Study: Sonia Singh

When I met Sonia Singh of A Lifestyle By Design, she was still feeling out what she wanted her blog to do and be. She was concerned that her website copy and her blog didn’t match—and that her blog didn’t reflect her true voice because she wasn’t feeling confident in her blogging ability.

“I want my blog to be inspiring and motivating first and foremost,” she told me, “and then a few How-Tos to empower readers to take action… (linking our day to day actions to the bigger picture .. life/society/world)..in …

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