Has Your Marketing Jumped the Shark?

I don’t like scary things.  

My dad and my sister loved scary movies, roller coasters, haunted houses — but not me. Ask my husband about the time he tricked me into riding the Indiana Jones ride at Disneyland. (I kept my eyes tight shut the entire time!)

But last year I got sucked into watching Stranger Things on Netflix. It started out as more of a mystery than a horror, and it’s not super gross and gory, so I got sucked in. But I did find myself getting more and more anxious …

Read More

Secrets of How to Outsource Content Writing (So Your Readers Never Know!)

Many times when I tell someone that I’m a “ghostblogger” and write blogs for other people’s small businesses, their initial reaction is, “You can do that?”

I actually had a fellow small biz owner tell me that outsourcing her blogging and other content creation felt like cheating…

But guess what?

This is an industry secret, that people may not want you to know, but many of the Internet’s biggest names outsource at least some of their content. Neil Patel does it. Many other big names in my industry do it — whether they post it …

Read More

How to Build an Online Audience From Scratch with Rebecca Tracey

If you’re a newer business owner and been wondering Why doesn’t content marketing work for me the way it seems to work for everybody else? this video is for you!

I sat down with Rebecca Tracey of Uncage Your Business to talk about what you should be doing INSTEAD of blogging or spending hours crafting beautiful Instagram images or wasting all your time on Facebook!

In this chat, we talk about all kinds of valuable stuff, including the most important things you should be doing in your business BEFORE you start blogging, what you …

Read More