Adrienne Dorison just recently made her way into my sphere of friends and colleagues, but I’m so glad she did! Whip-smart, funny, organized and interesting, Adrienne is a former SCRUM and six-sigma facilitator turned business strategist for online entrepreneurs, and to my way of thinking, she brings a needed dose of REALITY to the online business world.
She’s a big believer that we, as women entrepreneurs, need to get comfortable with our numbers and with making tons of money — and then making a huge impact with that money through a give-back program. …
Instagram is a fantastic visual platform, and loads of businesses do great on it — but they are mostly businesses with a visual product. Think food bloggers, product-based businesses, style and fashion brands, travel brands, and so on.
But can you use Instagram when you have a digital product — when there’s no great way to take pretty flat-lay photos of it?! (It’s hard to take pretty photos of a digi course or Facebook community…)
My guest on the first episode of my Innovator Interview series is Halley Gray of Evolve & Succeed, …
We’ve been jamming about innovation lately: Why you should innovate with your content marketing, what that actually means, and how to go about it.
But today I want to give you a bit of a warning. A caveat.
Innovation for innovation’s sake can be a …
So what we’ve basically been talking about here is thinking outside the box, getting creative. But how do you actually DO that?
Here’s what normally happens: we see someone doing something on the internet — or, more often, we see a LOT of someones doing something on the internet — and we decide to try it for ourselves.
But once something reaches a critical mass of popularity, it’s no longer as useful at helping you stand out. Think about our spotlight metaphor; if everyone in …