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Silence Is Deadly for Your Business

Silence is deadly for your business.

I learned this the hard way when I was getting started in my own business.

I was just a few months into my business and I was seeing success for the first time. I had my best month ever and I was flying high!

And then I had my worst month ever.

I had a business coach at the time and on our group coaching call, I asked her why she thought I’d seen this huge swing.

She asked me, “How much marketing were you doing during your best month …

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How Do I Find a Blog Writer? 5 Important Tips

You’ve realized that you don’t have to write all your own blog posts and decided that it’s time to outsource some of your content creation — but how to find a blog writer that fits your needs and your company’s brand voice?

If you’ve never hired a blog writer before, it can be tricky and a little confusing to try to figure it out. Do you go for the cheapest option? (I have thoughts on how much you should pay a blog writer here.) Ask for recommendations from friends? …

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The Elephant In the Room: You Don’t Have to Write Your Own Blog Posts

As I spoke, her eyes got wider and wider in amazement and disbelief.

“You can do that?” she said in an awed whisper. “But isn’t that like… cheating?”

“Not at all,” I responded with a bit of a forced smile. “Loads of businesses hire a writer to help them write their blog posts.”

When I got started in this line of work, calling myself a ghostblogger, that was the reaction of many of my potential clients.

Even today, the idea that you might hire a copywriter to write your website copy, or some emails for …

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Why Develop Your Own Leadership Marketing Plan

Why Develop Your Own Leadership Marketing Plan

What happens when you work with me to create a Leadership Marketing plan for your business?

Because the doors are open right now for our CIA workshop, I thought I’d share some of the results you might get from working with me to develop your own personal Leadership Marketing plan. Because whether they work with me one-on-one or in our CIA group program, people get some pretty amazing results.

BUT YOU DON’T HAVE TO TAKE MY WORD FOR IT!

“I had no idea where to begin. Lacy makes blogging and getting traffic …

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