Silence Is Deadly for Your Business

Silence is deadly for your business.

I learned this the hard way when I was getting started in my own business.

I was just a few months into my business and I was seeing success for the first time. I had my best month ever and I was flying high!

And then I had my worst month ever.

I had a business coach at the time and on our group coaching call, I asked her why she thought I’d seen this huge swing.

She asked me, “How much marketing were you doing during your best month …

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How Do I Find a Blog Writer? 5 Important Tips

You’ve realized that you don’t have to write all your own blog posts and decided that it’s time to outsource some of your content creation — but how to find a blog writer that fits your needs and your company’s brand voice?

If you’ve never hired a blog writer before, it can be tricky and a little confusing to try to figure it out. Do you go for the cheapest option? (I have thoughts on how much you should pay a blog writer here.) Ask for recommendations from friends? …

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The Elephant In the Room: You Don’t Have to Write Your Own Blog Posts

As I spoke, her eyes got wider and wider in amazement and disbelief.

“You can do that?” she said in an awed whisper. “But isn’t that like… cheating?”

“Not at all,” I responded with a bit of a forced smile. “Loads of businesses hire a writer to help them write their blog posts.”

When I got started in this line of work, calling myself a ghostblogger, that was the reaction of many of my potential clients.

Even today, the idea that you might hire a copywriter to write your website copy, or some emails for …

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Why Develop Your Own Leadership Marketing Plan

Why Develop Your Own Leadership Marketing Plan

What happens when you work with me to create a Leadership Marketing plan for your business?

Because the doors are open right now for our CIA workshop, I thought I’d share some of the results you might get from working with me to develop your own personal Leadership Marketing plan. Because whether they work with me one-on-one or in our CIA group program, people get some pretty amazing results.


“I had no idea where to begin. Lacy makes blogging and getting traffic …

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