WE WRITE KILLER CONTENT

So you don’t have to.

Ready to start adulting with your marketing?

You need a strategic plan to ensure that every piece of content you put out is contributing to your business goals — that also feels like a playground for your ideas.

You need a writer who can go undercover as you to create masterful content that sounds like you — only better.

And you need a system that will ensure your team can work autonomously — without needing your approval on every little thing.

We can help.

Uncomplicate your marketing.

Less is more! Sign up below to take the free assessment to discover where you should be focusing your unique talents and energy to uncomplicate your marketing.

 

Your mission, should you choose to accept it…

Have more fun with your marketing.

If you want to make bank with your business, marketing is a necessity.

But it doesn’t have to be a drag, doll.

We create content strategy that feels like a playground for your thought leadership.

We write killer content that puts the spotlight on you in a noisy industry.


Departments

    • NO. 1
    • MISSION PLANs

    Custom strategic marketing plans that feel like play.

    Let us create a custom content marketing plan to grow, nurture, and prime your audience to buy whenever you make an offer. Play with your content in the name of massive growth and experimentation.

    Learn More

    • NO. 2
    • COVERT CONTENT

    Your thought leadership, your voice — without you having to write it.

    Content writing support on an ongoing basis. We create deceptively powerful nurture content to grow your business. Let’s bring your wildest dreams to life.

    Learn More

    • NO. 3
    • SPECIAL OPS

    Launch content, email sequences, web copy, and more…

    If it has words, we can help create it. Meet your fractional marketing team for all your copy projects.

    Book a Call to Learn More

How we’re different:

  • More than 10 years in business in the online marketing space.
  • Our team has more than 40+ years combined experience in copywriting and marketing.
  • We’ve served hundreds of businesses in a wide variety of industries.
  • Our boutique agency model means you get exquisite personalized service and support.
  • We have a proven track record of results.

Ready to upgrade your content marketing?

Let’s chat.

    • NO. 1
    • READ

    Read the bestselling book

    Lacy looks over the top of a copy of her book

    • NO. 2
    • LISTEN

    Listen to the podcast

    • NO. 3
    • IMPLEMENT

    DIY with our signature system

Recent Posts

  • black and white image of hands typing on a laptop with social media alerts superimposed over it. The title of the post is in white text on a red background on the left side of the image.

    Where Does Blogging Fit in a Zero-Click World?

    Social media rewards and promotes content that keeps users on their platforms; they are businesses and we (the users) are their product. They make money the more people they can get scrolling their feeds, and they actively lose money when someone clicks away to an outside link — like a blog post.

    So where does blogging fit in a zero-click world? How do we promote our blogs or other long form content when our distribution and promotion channels actively dissuade us from linking to it?

    IS BLOGGING DEAD (again)?

    The answer is not …

    Read More

  • A black and white image of a woman with dark hair whispering to a woman with blonde hair who looks shocked, with wide eyes and her hand over her mouth.

    What Are You Really Asking For? Marketing Lessons From Indian Matchmaker 

    by Marie Schnoor

    So, a few members of the CDA team (we’re not naming any names) have become a little obsessed with the Netflix show, Indian Matchmaker. If you haven’t watched it, first of all, why not? And second of all, here’s the pitch: The show follows singles looking for love with the help of a trained professional. After growing tired of the dating scene either here in the States or in India, clients reach out to professional matchmaker Sima Taparia.

    Last week, we talked about how some of what …

    Read More

  • A black and white photo of two people sitting in chairs, facing each other and holding hands with the blog title superimposed over it.

    Choose One Proposal: What Indian Matchmaker Has to Teach Us About Content Marketing

    by Monica Herald

    The other week, I binged all of Indian Matchmaker on Netflix. If you’re not familiar with the show, it first aired in July 2020, and the second season dropped a couple weeks ago.

    In Season One, the show follows Sima Taparia, an Indian matchmaker, as she attempts to match clients in her database. (Spoiler, the only successful match isn’t one she makes!)

    Season Two is pretty similar, but some of the people it follows, such as Aparna, aren’t working with any matchmaker at all.

    I really don’t like reality tv …

    Read More

  • RIP Facebook and IG, but TikTok is different… over a photo of the letters RIP on, presumably, a headstone.

    RIP Facebook and IG, but TikTok is different…

    What’s the difference between “traditional” social media (I literally can’t say that without the irony quotes around it…) and TikTok?

    It’s all about the algorithm, baby.

    OK, here’s the deal:

    The OG social networks, Facebook, Twitter, and Instagram, run on a social graph. At their base, these apps are networks, in that (in theory at least) you follow someone in order to see their content. They’ve started adding suggested posts from people you don’t follow, but at its most basic, these …

    Read More