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MAKING YOUR MARK WITH CONTENT MARKETING IS ALL ABOUT STRATEGIC EXECUTION.
Online entrepreneurs are content machines, churning out blog posts, webinars, live video, ebooks, white papers, podcasts and more — but almost as quickly as it’s published, that content is forgotten.
That’s because, often, there’s no strategy tying everything together to ensure that every piece of content leads down the path to a sale, and there’s no plan to make the most of the content once it’s produced.
- But what if you could maximize all that content you’ve produced and use it to its full potential?
- What if you could increase your leads by as much as 300%?
- What if you could feel confident that every piece of content you produce is building your business?
We create bespoke content marketing strategy for online entrepreneurs and then provide services to help you execute on that strategy.
Would you rather:
- OPTION NO. 1
- STRATEGIZE WITH A PRO
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AFFIRMATIVE
Let’s create a comprehensive marketing plan — from establishing goals and metrics to creating a content calendar that lists exactly what needs to be created every single week (and why).
- OPTION NO. 2
- Employ a secret weapon
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AFFIRMATIVE
Our team can implement as much of your content writing as you choose, from blog posts and emails all the way down to Instagram captions and tweets. Our specialty is going undercover as you so that your audience need never know.
Recent Posts
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What Works in My Business
One of the business trends I see happening in my corner of the world is radical transparency, and this week’s content is definitely a move in that direction.
As my friend and mentor Tara Gentile rebrands her Profit. Power. Pursuit. podcast as What Works, she’s inviting past guests to come back and talk about what’s working now in their business — and I was first in the hot seat.
This is a wide-ranging …
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If We All #DeleteFacebook Does Your Business Have a Plan?
Because they (allegedly) allowed a foreign company to steal personal data and thereby (potentially) influence the outcome of an important national election, Facebook is in a bit of a pickle.
The hashtag #deletefacebook has been trending. Of course, I don’t personally think very many people will follow it up with any action, but it does beg the question:
If Facebook were to fall from favor with your audience of potential clients tomorrow, would you have a Plan …
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Is Blogging Still Worth It?
A question I get frequently asked is whether or not blogging is still “worth it” as a marketing activity.
Because, let’s face it: blogging requires a lot of time and effort, and there are a lot of other marketing strategies that seem to get faster, bigger results. It’s easy to be swayed by the newest, shiniest object in a marketing toolbox when blogging seems kinda old, rusty, and dinged up.
But is it still a useful tool in the age of Facebook Live, Instagram stories and Snapchat?
What is your goal?
I know y’all are …
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Playing Bigger When You’re a Solopreneur
How do you play bigger when you’re a one (wo)man show? How do you confidently say yes to an opportunity without drowning in the added work?
That was the dilemma my friend Michelle Fifis found herself in late last year. Owner of the Pattern Observer website and the Textile Design Lab for textile designers, Michelle was offered a partnership opportunity with a trade show in her industry. They were looking for someone to write their newsletter, improve the connection with their current audience and reach out to new designers in the industry.
She …