ARE YOU WRITING YOUR CONTENT IN DISAPPEARING INK?
CREATE MARKETING THAT LEAVES AN INDELIBLE IMPRESSION

Your mission (should you choose to accept it)

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WE WRITE KILLER BLOGS (AND EMAILS)
SO YOU DON’T HAVE TO.

lacy boggs

Let us create strategic content, written in your voice, that will consistently grow your audience, prime them to buy, and drive sales in your business.

Click here to learn more.

Stop killing yourself creating content and get a team that can craft high-performing content autonomously without the agony.

Attract, Nurture, and Convert.

Let our “primed-to-buy” content strategy and talented writers create blog posts, emails, and sales content specifically designed to appeal to your audience and help you reach your business goals.

Would you rather:

  • Get your customers Primed to Buy.

    Let us create a custom content marketing plan to grow, nurture, and prime your audience to buy whenever you make an offer.

  • Your thought leadership, your voice — without you having to write it.

    Once you have your Primed to Buy marketing plan in place, let us help you implement it.

Recent Posts

  • The title of the post is superimposed over an image of a growing bar graph drawn on a chalkboard.

    3 Challenges of Marketing Your Maturing Business

    Running a business is a wild ride.

    I really didn’t know what I was signing up for 10-ish years ago when I decided to try this online business thing.

    It brings up all your unhealed stuff. Oh you were a gifted kid who found you couldn’t live up to the wild expectations people had of you so you developed a coping mechanism of just not trying anything you weren’t guaranteed to excel at and now have a deeply ingrained imposter complex and praise kink?

    Yeah, that’s definitely going to show up.

    Plus there are a …

    Read More

  • A black and white image of a vintage trunk with dollars and coins spilling out. The title is superimposed over the image.

    Why Better Content Marketing Will Bring You More Sales

    Better content equals more sales.  Period.

    I’ve got the receipts to back it up, but it’s understandable that sometimes it’s difficult to see.

    Because, for many high-ticket coaches, course creators, membership sites, etc., we rarely put a “buy now” button on a blog post, a podcast episode, or an Instagram caption.

    It’s not as simple as looking at the conversion rates on an advertising campaign or sales page — but that’s because content marketing is about building relationships, and it’s hard to put a value on a solid relationship.

    Good content marketing is permission-based. …

    Read More

  • 3 Tools to Make Outsourcing Content Easier

    You thought you were being a BOSS and hired help to outsource your content marketing… but it hasn’t gone exactly as you thought it would.

    Suddenly you have a never-ending list of tasks — broken down into subtasks and more subtasks — to try to account for all the moving parts of your marketing plan, but it means you’re getting alerts 75 times a day…

    Your team is always behind on producing content… because they’re waiting on you for something or pinging you for approvals every other minute…

    And it feels like you’re …

    Read More

  • [A mysterious dark eye looks up and over a haze. A nicely groomed eyebrow frames the eye beneath a large detective hat asking the question, why hire a fractional marketing team.]

    Why Hire a Fractional Marketing Team?

    When you’re ready to get help with some or all of your between-launch, nurture content writing, you have lots of choices. Which one is right for you? Because I’m living and breathing this content world as the head of a fractional marketing team, I tend to know a lot about our competitors and contemporaries.  Here’s what I see most often:

    Lists of Topics or Templates

    These are those $37–$97 products you see often in your social media feed.  They usually start out by sympathizing that you don’t know what to write about, …

    Read More