ARE YOU WRITING YOUR MESSAGE IN DISAPPEARING INK? START CREATING CONTENT THAT LEAVES AN INDELIBLE IMPRESSION.
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MAKING YOUR MARK WITH CONTENT MARKETING IS ALL ABOUT STRATEGIC EXECUTION.
Online entrepreneurs are content machines, churning out blog posts, webinars, live video, ebooks, white papers, podcasts and more — but almost as quickly as it’s published, that content is forgotten.
That’s because, often, there’s no strategy tying everything together to ensure that every piece of content leads down the path to a sale, and there’s no plan to make the most of the content once it’s produced.
- But what if you could maximize all that content you’ve produced and use it to its full potential?
- What if you could increase your leads by as much as 300%?
- What if you could feel confident that every piece of content you produce is building your business?
We create bespoke content marketing strategy for online entrepreneurs and then provide services to help you execute on that strategy.
Would you rather:
- OPTION NO. 1
- STRATEGIZE WITH A PRO
-
AFFIRMATIVE
Let’s create a comprehensive marketing plan — from establishing goals and metrics to creating a content calendar that lists exactly what needs to be created every single week (and why).
- OPTION NO. 2
- Employ a secret weapon
-
AFFIRMATIVE
Our team can implement as much of your content writing as you choose, from blog posts and emails all the way down to Instagram captions and tweets. Our specialty is going undercover as you so that your audience need never know.
Recent Posts
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It Starts With Your Goals
It all comes back to your goals.
When I ask you, what are your goals for your content marketing, your answers are going to determine my suggestions and strategy for you.
If your goal is to build up your list in order to sell something in a few weeks, my suggestions are going to be different than if you want to build up your list to sell something in a few months.
If you want to get people on a sales call with you, my suggestions are going to be different than if …
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When Your Business Changes, Bringing Your Audience Along for the Ride
This month, my baby turned seven, and my business turned six.
A lot has changed since 2013:
I don’t change diapers any more.
I work while my baby is at school, instead of while she naps.
I have six team members, instead of doing everything myself.
My logo no longer looks like this:
And I do a lot more than blogging these days.Every business evolves
I saw a funny comment the other day that if Blockbuster had kept up with the trends, we might “Blockbuster and chill” instead of “Netflix and chill.”
Businesses, like people, have to evolve and …
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What Works in My Business
One of the business trends I see happening in my corner of the world is radical transparency, and this week’s content is definitely a move in that direction.
As my friend and mentor Tara Gentile rebrands her Profit. Power. Pursuit. podcast as What Works, she’s inviting past guests to come back and talk about what’s working now in their business — and I was first in the hot seat.
This is a wide-ranging …
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If We All #DeleteFacebook Does Your Business Have a Plan?
Because they (allegedly) allowed a foreign company to steal personal data and thereby (potentially) influence the outcome of an important national election, Facebook is in a bit of a pickle.
The hashtag #deletefacebook has been trending. Of course, I don’t personally think very many people will follow it up with any action, but it does beg the question:
If Facebook were to fall from favor with your audience of potential clients tomorrow, would you have a Plan …