sales blog writing

What’s Your Hook?

Do you feel like a rock star when it comes to your brand?

I ask, because it’s something I’ve been thinking about a lot lately as I work on my own brand (new website and totally new look coming soonish!) and help clients work on theirs.

What makes a standout brand?
Why do some brands generate buzz while others fizzle?
What’s the difference between a brand/business that makes you want to throw money at them, and one that you click away from and …

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Once More With Feeling: How to Write with Emotion

A little over a week ago, I held my first-ever Blog Workshop Webinar.

In the writing world, when you bring a piece to a group to work on it, it’s called workshopping.

So I had the idea that some brave volunteers might bring some blog posts for us to workshop together, and it went really well! I had four awesome volunteers and I think we shared some really great tips with the people who came to …

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When Fear Holds Us Back from Blogging Authentically

 

Scriptophobia- Fear of writing in public.

It’s a real thing, believe it or not, although, I’m not 100 percent sure when you’d have to write “in public.”  On a chalkboard or whiteboard?  During a presentation?

I’m not sure if it refers to the act of writing in public—or perhaps the presentation of one’s writing in public.

Ooooh.  Does that sound a little more familiar?

Fear of Blogging (authentically)

I actually see this all the time.  You can tell when someone has a fear of (authentic) blogging in a couple of different ways:

Maybe they don’t post …

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