20 Entrepreneurs’ Best Advice for 2018

In honor of the new year, I asked some of the smartest people I know for their No. 1 best tip for anyone to improve their life. They all happen to be entrepreneurs, so while I specified that the advice could be about anything, I was expecting a fair amount of business advice.

Instead I got some serious life advice. And I shouldn’t be surprised; running a business acts as a mirror (or sometimes a magnifying glass) for all your internal shiz, and if you don’t deal with your personal stuff, …

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How to Conduct a Blog Content Audit

I talk a lot on this blog about how to create content that actually makes an impact for your business. But once you’ve been blogging for a while, how can you tell whether or not your new strategy is working for you?

You could go with your gut, but a smarter way would be to actually look at the numbers.

The best way to get a 30,000 foot view of how your content is doing is to conduct a blog audit — and it’s not as hard or complicated as it …

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what a copywriter is not

What a Copywriter is Not


This is a Public Service Announcement:

Your copywriter is not a business …

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Finding Your Flow With Cailen Ascher

Recently, in one of my Facebook groups, somebody asked me how I get so much done, and it really made me pause.  

Because, the thing is, I don’t really feel like I get that much done. OK, some days are better than others! But I’ve often thought of myself as being at a disadvantage in the business world because I only work part time — about 20 hours a week.

Turns out, that’s actually one of my biggest advantages!

Because I’m pretty good about buckling down and doing the work in the …

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