Much like many of you, I started this business on a shoestring.
Actually, a shoestring might be exaggerating—a thread might be more accurate. I’m really big on not investing a lot of money in an idea until I’m SURE it’s going to pay me back. So, anything FREE? I was (OK, I still am) all over that stuff. To start this business I paid for the domain name, added it to an existing hosting account, and paid $32 for my fancy illustrated avatar lady on the home page from iStock—and that …