Have you ever had the feeling that the universe was trying to tell you something?
Every once in a while, I feel like the universe is beating me over the head with some message or other.
Once, when I was living in Southern California, I was feeling really self-conscious about my body as I lounged by the apartment complex pool, when a man walked up, unstrapped both of his prosthetic legs, and dove into the pool. I hid my tears behind my sunglasses and though, OK universe! I get it! Be thankful …
A couple of years ago now, I had the pleasure of seeing Seth Godin speak at the Authority conference here in Denver, and something he said really stuck with me.
He was asked about the difference between a freelancer and an entrepreneur, and he said (I’m paraphrasing), “The entrepreneur is building something bigger than herself.”
He went on to say that the best way to shift from a freelance mindset to an entrepreneurial mindset was to start outsourcing as soon as possible the things you do not have to do, so that …
I had one of my advanced content marketing students ask me recently, “What should I be focusing on?” She’s working on blogging strategically and consistently, but she wanted to know — what’s next?
The answer, of course, is “it depends.” My answer for her will likely be different than my answer for you, because you are running different businesses. One business may be killing it on Instagram, another Periscope, and another Facebook or Twitter.
But there’s one thing that remains consistent, no matter what your business is, no matter what medium you’re …
A CIA student of mine recently saw big successes with one of her blog posts. It was an attention post, and it worked! She got loads of attention, comments, shares, and opt-ins.
But the next week, it was back to reality: her next post didn’t land as strongly, didn’t get as many likes and shares. And she felt a wave of disappointment.
What’s the secret to consistent success with blogging? Well, if I knew the exact formula, I’d be a gazillionaire and would sell it to you here for a low, …