There’s a lady in one of my circles of acquaintances who is absolutely rocking her business right now. And what does she do? She’s a copywriter. Just like me. (We have totally different niches, but we’re both wordsmiths.)
She’s making a TON of money. Her business is rocking, her list is growing, her blog posts are getting a TON of comments.
Oh, and she’s also SUPER skinny and cute and lives in a really fun place.
Can you say jealous?? That green-eyed monster was really rearing its big ugly head at me whenever I would see something from her pop up in my Facebook feed.
But I saw it for what it was pretty quickly, and I wanted to turn that negative energy around on its head pronto. I sent a message out into the universe congratulating her on her success, and thanking that same universe for giving me such a great example of what’s possible.
And then I got down to BUSINESS—the business of giving myself mad props.
Because you know what? I’m pretty special, too.
My business is growing—I’ve already met my sales goals for this month!
I am practically EXPLODING with ideas about what the next phase of my biz is going to be. (Want to be the first to know? Be SURE to sign up for my newsletter. A little birdie told me I might be offering FREE beta testing!)
And—well, I’m pretty cute, and I live in a fun place, too! 😉
This week, I want you to take a page from my playbook and make a list of what makes YOU awesome—especially compared to your competitors. What sets you apart?
Write a blog post that highlights your unique qualities (HINT: this is what business peeps call your “unique selling position”). And remember! All marketing is storytelling, and this is storytelling at its finest. Here are some ideas to get you started:
What’s your special sauce? Leave me a comment below and tell me what sets you apart from your competition!