Category Archives: Editorial Calendar

Your Blog Can Be Your Best Sales Tool

Your Blog Can Be Your Best Sales Tool

I was doing my books this week, and I stumbled across a startling figure (startling for me anyway): My content has earned my business more than $23,000 in the first half of 2016. To me, that’s an amazing figure.  That’s more than this business earned in the first year of its inception.  If this rate…Continue Reading

13 Free Content Marketing Worksheets to Make 2016 Your Best Content Year Ever

13 Free Content Marketing Worksheets to Make 2016 Your Best Content Year Ever

Over the course of 2015, I decided to try experimenting with content upgrades — that is, actionable free content marketing worksheets that go along with the content or topic of a blog post, and are accessed via a download.  The results? AMAZING!   Content upgrades were the biggest driver for my email opt-ins in 2015,…Continue Reading