Gather ’round the campfire, kids. Halloween is coming and I’ve got some spooooooooky tales to spin about the myths and scary facts about blogging that you may not want to hear…
(But you totally NEED to hear them, so pull up a flashlight and keep …
Write Like a Professional with These 5 Simple Tips
Maybe you’re pretty confident in your writing ability; maybe you’re in the “fake it ‘til you make it” camp. Either way, having a concrete writing process can help you become a better writer.
In fact, every writer goes through this process — from you and me to Stephen King and J.K. Rowling. And we go through it for almost everything we write, from blog posts to books.
Depending on what you are writing, you may spend more or less time on any given step, but the steps remain the same. If you …
The 2 Whys of Business Blogging
Imagine for a moment that you want to make a shirt. So you go to the fabric store and buy some fabric that you like, maybe some thread and some buttons, and you come home and start cutting and stitching.
But you didn’t really think about your plan before you started. Part way through, you realize what you really want is a long-sleeved shirt you can wear to a fancy dinner party. But the fabric you bought is a loud pattern, you already cut out the wrong shape, and you only have …
How to Blog for a Product Business: Think Sideways
OK, this week’s WHAT NOT TO DO:
This post showed up in my Tumblr feed as a sponsored post.
At first glance, it’s just a recipe for chicken shawarma, right?
Guess who “dailyfancies.com” is? Fancy Feast.
That’s right. It’s a recipe from a CAT FOOD COMPANY.
This is just… This opens them up so much for ridicule. There are SO MANY JOKES I could make about cat food shawarma. So many. I don’t even know where to start.
When you’re doing a lifestyle blog to go with your product brand, please, PLEASE think very carefully …